FORBES@100 Campaign: The Greatest Living Business Minds

Elevating Brand Strategy
Written By Lisa Hooper
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In honor of Forbes’ magazine’s centennial anniversary, I helped produce shoots of the 100 greatest living business minds (including industry titans like Warren Buffet, Bill Gates, and Elon Musk and media moguls like Russell Simmons, Bono, and Oprah, etc.) — over 100 shoots on 3 continents, 7 countries, and 12 cities over 40 shooting days — resulting in a coffee table book, centennial event celebration, BTS videos, and freestanding exhibition, and interactive site.

See the story here.

Photography by Martin Schoeller

 
Lisa Hooper
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